This book is the 4th volume of the “Business and Management in Asia” book series. The main focus of this volume is the exploration of entrepreneurship and opportunities in the dynamic Asian business landscape. It delves into how these themes intersect with innovation, technology, and market transformation to shape the region's entrepreneurial ecosystem. The book chapters cover a wide range of critical topics related to entrepreneurial ventures, emerging opportunities, and the role of digital technologies in driving business growth across Asia.

 

To creatively address the challenges and capitalize on the opportunities within Asia's diverse markets, strategies tailored to the region's unique needs, cultures, and resources are essential. The 2025 edition will center on “Entrepreneurship and Opportunities” in Asia, offering innovative insights and practical solutions from the region's visionary entrepreneurs, policymakers, and thought leaders. This volume includes contributions that examine strategic approaches, technological advancement, and organizational frameworks that highlight the region's entrepreneurial potential in business and management.

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Target group:
Primary Market
• Business practitioners interested in the Asian region from the banking, finance and investment industry
• (Senior Level) Executives in charge of the Asian markets
• Business and management consultants

Additional Market
• Academics and students in the field of business and management with an interest in finance
• Academics and students interested in the Asian region (including business, economics, social sciences and cultural studies).

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Required Word Count: There is no set word count required. A chapter should be 4000-6000 words long, including images and references (this is merely a rough guideline). Keep your chapter brief and to the point! Quality is more important than quantity. If the topic requires it, the chapters may be substantially shorter or considerably longer.)

Contributions that could be made include (but are not limited to):

Opportunities and entrepreneurship in Asian markets. Opportunities in tech-driven entrepreneurship, such as AI, IoT, Blockchain, and GreenTech. Discussions on entrepreneurial ecosystems may cover policies, innovation hubs, and university-led clusters. Industry-specific ventures could explore AgriTech, MedTech, and EduTech, while financing opportunities include venture capital, crowdfunding, and decentralized finance. Topics on inclusive growth might address women entrepreneurs, social entrepreneurship, and circular economy initiatives. Other areas include digital transformation through eCommerce and FinTech, cultural drivers like youth and family businesses, case studies of successful startups, and policy considerations like intellectual property and trade. The future of entrepreneurship could examine emerging markets, Web3 technologies, and building resilience.

Please feel free to reach out to us to discuss your ideas.

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SUBMISSION GUIDELINES

Please submit your chapter proposal as an email attachment. A brief, one-page outline of your chapter identifying the main sources of information and a one-page biography listing institutional affiliation and any other relevant information should be sent to Dr. Tobias Endress (tobiasendress@ait.asia).

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 Questions: Please do not hesitate to contact us should you have any questions.

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