Mr. Mashinini Mlondi Zwelakhe
Adjunct Professor in Digital Marketing and Consumer Analytics
Areas of Specialization
Data Analytics; Sports Business Management; Consumer Analytics; Digital Marketing; Fan Engagement; Sports Technology
Education
MBA in Sports Management, Universidad Europea de Madrid – Real Madrid Graduate School, Spain (2013–2014); Post Graduate Diploma in Business Administration, Gordon Institute of Business, South Africa (2011); BSc in Construction Economics and Management (Honours in Quantity Surveying), University of Cape Town, South Africa (2001–2004)
Work Experience
Managing Partner, Rumble Ventures, South Africa (Current); Managing Partner / Data Analyst, FanBase Analytics, South Africa (2015–Present); Business Analyst – Fan Analytics and Database Management, Kansas City Chiefs, USA (2014–2015); Business Analyst – Corporate Hospitality, Real Madrid Football Club, Spain (2014); Development Manager, Sun International Management, South Africa (2008–2013); Real Estate Risk Analyst, Investec Private Bank, South Africa (2007)

