Mr. Carl Boutet
Adjunct Faculty in Digital Marketing, Consumer Marketing
Areas of Specialization
Retail Strategy
Consumer Analytics
Digital Transformation
Customer Experience
Data Analytics
Retail Innovation
Supply Chain Strategy
Education
MBA in Business Strategy
Queen’s University, Canada
2004–2005
BComm in Marketing
Concordia University, Canada
1992–1995
Additional studies in Big Data (MIT)
Human Computer Interaction (Stanford)
Building Design (Harvard GSD)
Work Experience
Chief Strategist & Executive Advisor
Studio Rx, Canada (2017–Present)
Lead Instructor – Marketing
McGill Executive Institute, Canada (2020–Present)
Advisor
McGill Retail Innovation Lab, Canada (2018–Present)
Global Commercial Lead – Retail Applications
Genetec (2017–2018)
General Manager – New Retail Ventures and Business Development Manager
Mega Group Inc. (2011–2017)
President / Managing Partner / National Director
Cellular Solution (1998–2006)
