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Dr. Gerard Tocquer

Adjunct Faculty in Service Marketing, Strategic Brand Management

Areas of Specialization

Services Marketing; Branding; Customer Experience; Strategic Brand Management; Service Brand Equity

Education

PhD in Marketing, University of Nice Sophia Antipolis, France (1997); Master of Arts in Marketing, University of Sherbrooke, Canada

Work Experience

Distinguished Adjunct Professor, School of Management, AIT, Thailand (2016–Present); Adjunct Professor, Mahidol University, Thailand (2014–2017); Visiting Professor, Paris La Sorbonne University Abu Dhabi, UAE (2011–2016); Vice Dean, International Program, Mahidol University College of Management, Thailand (2009–2013); Program Chair and Associate Professor, Mahidol University College of Management, Thailand (2007–2010); Director of NOSPA MBA, French Embassy/French Foreign Affairs Ministry, Lao PDR (2004–2006); Associate Professor, AIT, Thailand (2000–2003); Visiting Professor, University of Hong Kong, China (1993–2000)

Dr. Gerard Tocquer

Asian Institute of Technology, P.O. Box 4, 58 Moo 9, Km. 42, Paholyothin Highway, Klong Luang, Pathum Thani 12120, Thailand

Bangkok Campus: AIT School of Management, 15th Floor, Column Tower, Sukhumvit 16, Bangkok 10110, Thailand

Vietnam (Hanoi) Campus: DETECH Tower, 3rd Floor, 8 Ton That Thuyet Street, Cau Giay Ward, Hanoi

Vietnam (Ho Chi Minh) Campus:  FCC Building, 6th Floor, 45 Dinh Tien Hoang Street, Sai Gon Ward, Ho Chi Minh City

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