By: Shella Saraswati
Exploring AI-Driven Solutions in Business Analytics
BADT students had an incredible opportunity to participate in a thought-provoking workshop on March 26, led by Hadi Hendrawan, Founder of NATARAJA, alongside Dr. Tobias Endress, Program Director of BADT. This workshop was not only informative but also empowering.

Introduction to NATARAJA
The workshop began with an introduction to NATARAJA, a company specializing in AI-driven transformation. The session highlighted how businesses can leverage AI and human expertise to enhance decision-making. One of the key discussion points centered on the evolution of business analytics. It has shifted dramatically from traditional data analysis to AI-powered decision-making.
The advancements in technology have opened many doors for businesses. Understanding these changes is essential for current and future leaders in the industry.

Hands-On Group Sessions
The highlight of the workshop was the group session, where students worked on solving real-world challenges. The discussions centered on two key topics:
Increasing Thailand’s GDP from 3% to 6% by addressing challenges faced by Thai farmers, who represent 30% of the workforce in agriculture.
Exploring AI-driven credit scoring models to improve loan approval for the underbanked in Indonesia, focusing on alternative data sources such as mobile usage and transaction history.
These topics were not only relevant but also crucial for the students' understanding of social issues that intertwine with technology.

Preparing for Group Presentations
Preparing for group presentations was both exciting and nerve-wracking. Each group presented their findings, showcasing their insights and proposed solutions.
The engaging discussions surrounding data-driven strategies illuminated how they can improve financial accessibility and decision-making. The students received a comprehensive understanding of how to harness AI's potential in real-world applications.
Impactful Learning Experience
The NATARAJA Workshop was indeed a transformative learning experience. Throughout the workshop, BADT students gained practical knowledge and a deeper appreciation for the role of AI in shaping the future of decision-making. It provided a unique perspective on the intersection of technology and business.
The Future of AI in Decision-Making
As the world continues to evolve, so does the importance of AI in our decision-making processes. Understanding how to implement these tools is crucial for tomorrow's leaders. Participants left with more knowledge about the potential applications of AI, empowering them to make informed decisions in their careers.
Final Thoughts
The collaboration between students, industry leaders, and educators during this workshop demonstrated the power of collective knowledge. Events like this pave the way for innovative solutions to pressing challenges.
With AI and human expertise combined, the future seems promising. The insights gained during this workshop will undoubtedly resonate with students as they navigate their journeys in the evolving landscape of business analytics.
In conclusion, the NATARAJA Workshop served as an eye-opening experience that bridged theory with practical application. It emphasized the need for continual learning and adaptability in a rapidly changing world.
Through experiences like these, students not only learn but also contribute to a larger dialogue around technology and its implications for society. As the workforce changes, so too must our approaches to education and decision-making.
For more detailed insights on AI-driven transformation, you can visit the NATARAJA website.